I’ve written here about film’s changing cultural cache and the evolution of what it means to be a devoted cineaste in 2025. But the subject extends far beyond film. In the on-demand attention era, with its endless variety of entertainment, audiences are fragmenting, widening the gap between casual fans and hardcore enthusiasts.
To predict the future of any media form — TV, gaming, music, movies — one must examine what’s most convenient for the casual audience to adopt, along with the depth and availability of content available for enthusiasts. (I hesitate to use the word ‘content’ given its tendency to devalue or anonymize artistry, but it’s the most concise way to describe such a wide variety of entertainment.)
Let’s break this logic down further. Time and money have always distinguished newcomers from superfans, from NFL football to indie horror movies. Someone dabbling with dance pop listens occasionally to Charlie XCX on a mixed playlist, while the obsessive house head buys a crate of DJ sets on vinyl.
The holidays bring extra attention on 4K Blu-rays; gift guides and new studio releases abound, with sales on discs and players commonplace. With a parallel enshittification across many streaming services, is now the time to start investing in physical media?
For most, no. Streaming remains a ubiquitous format, its advantages of convenience and accessibility undeniable. Physical media is for film enthusiasts, with 4K Blu-rays being to movies what vinyl is to music. The format provides the highest echelon of quality available at home, but it’s only discernible to those with the equipment and tastes to appreciate it.
That said, 4K Blu-rays can be a great investment if you like to rewatch movies and own a high end video or audio movie watching setup. For audio, that means a soundbar or receiver that transmits sound through HDMI to support uncompressed audio formats. For video, you’d want a midrange to high end HDR (OLED or LCD) TV or 4K projector to notice the subtle improvements of a 4K Blu-ray’s higher bitrate.
A year ago, I criticized Netflix for gatekeeping their highest quality video and audio content behind a premium tier. Max, Prime Video, and Disney Plus have since added similar pricing structures. If you want 4K HDR and Dolby Atmos movies from the biggest four streaming sites, you’ll have to pay more, anywhere from $3 to $7 a month. On a practical level, it ensures the majority of the home movie-watching audience will do so capped at the same 1080p and Dolby Digital 5.1 streams we’ve had for over a decade.
As someone who wants the home movie experience to be great, this is depressing news, especially when the pipeline of high quality audio and video has never been better. Modern capture tech ensures that most film productions, regardless of budget, record in a 4K HDR-friendly format. As home internet bandwidth improves, more households can stream higher quality content without stuttering. Also, practically every TV sold today, including entry level models, supports 4K HDR, while Atmos-ready soundbars and sound systems are more affordable than ever.
I have mixed feelings about 4K Blu-rays after plowing a lot of time and money into the technology. The format has significant hurdles for everyday TV watchers that make me question its longevity. Yet the upgrades have been substantial, at times incredible, even with a dated home theater setup.
That upgrade stems from Blu-ray’s unimpeachable picture and sound quality. In an era where most movies on streaming sites are compressed 1080p, where 4K streams may not even be an option unless you’re on a premium monthly plan, a 4K Blu-ray’s rock solid 4K HDR image looks sensational. The detail can be astonishing. In Blade Runner, as a character reads a newspaper, I can make out the text on individual articles. 4K Blu-rays also preserve the original film grain for movies shot on film stock, given the high quality scan. It’s a subtle effect that adds character, especially for older, classic films.
In fairness, you can purchase and rent many streaming movies in 4K. It’s also a commonplace resolution for streaming originals on services like Netflix and Apple TV Plus. However, because the data transfer rate on streaming is a third to a quarter of that on Blu-ray (streams top out at 40mbps, while Blu-ray maxes to 128mbps), the former relies on compression and other algorithmic tricks to deliver video.
The holidays are the prime season for new TVs. You may have bought one on sale. Or you’re encountering a “new” set because you’re visiting friends or family or taking an extended stay in a hotel or Airbnb. The ugly truth is that most TVs, even great ones, are left at their factory default settings, which are often flawed. They suffer from unnaturally smooth motion, garish colors, washed-out blacks, or parts of the image clipped out of existence.
We get bad defaults because manufacturers make a consensus choice across many tastes, TV content, and lighting conditions. That setup isn’t for you if you care at all about mirroring the creators’ artistic intent on a movie or TV show.
Better days are ahead for that TV with a few minutes in the system menus. If you have the extra time, you can calibrate brightness and contrast in under an hour to make the picture even better.
Every mainstream entertainment hit – from Marvel to Call of Duty, to prestige TV – is at more risk of a rapid decline in popularity than ever. Fueled by the internet and on-demand media, alternative options are compelling and diversified. So when the audience sees a weak spot in their entertainment library, many bail to new possibilities, even across different forms of media, and don’t look back. Let’s call it Niche Consumption Theory (NCT).
NCT is an underrated contributor to The Marvels bombing. While many factors sunk the box office, from middling reviews to superhero fatigue, it’s exacerbated by having so many great leisure substitutes to swap in. TikTok, PS5, mobile gaming, Netflix reality TV, VR, and other alternatives can look very appealing against a mid-tier MCU film. They won’t match the spectacle of a $300 million movie, but they don’t have to.
As streaming services continue to raise prices and make questionable quality control decisions (unwanted filler, canceling shows, stripping perks), it’s crucial to take charge.
Pare down to the essentials, and treat everything else with a temporary “jump in, jump out” mindset. It’s a straightforward approach to follow, and along the way, you’ll save money and improve your watching patterns by paring down to what matters most.
Start with an audit of your interests and viewing habits. While a few rare types skip across many subscriptions evenly, it’s more likely that only one or two services dominate your time. Many would pick Netflix, with its abundant back catalog, or Disney Plus for family viewing. I’m a huge foreign and indie movie fan, so Mubi or The Criterion Channel are my go-tos. Limit this list to just one or two services, and consider them essentials. Subscribe and don’t look back.
High dynamic range (HDR) is one of the biggest innovations for TV and smartphone displays in years. The technology improves luminance, color, highlights, and shadows, giving TV shows and movies a more natural, realistic look. It also enjoys wide availability across TVs, mobile devices, and streaming content. But bafflingly, in 2023, Netflix is the only streaming service that gate keeps HDR behind their highest tier subscription. It’s an underhanded, dated, and consumer unfriendly practice.
Critically, Netflix’s tiered strategy around streaming quality leaves the overwhelming majority of its massive audience in the dark (literally) on HDR’s full potential. Netflix is ubiquitous, virtually a utility at this point, and locking HDR away hampers the technology’s long term awareness and adoption. Fewer eyeballs, more shrugs about HDR’s effectiveness, and potentially more filmmakers questioning how essential HDR capture is in the first place.
Of course, Netflix is far from the only streamer that offers HDR TV shows and movies. For example, on HBO Max, you can watch popular series like The Last of Us and House of the Dragon in 4K HDR. For Disney Plus, all recent Marvel and Star Wars features are streamable in 4K HDR.
We are in peak shopping season for dedicated streaming devices from Apple, Roku, Google, and Amazon. There are seasonal sales, they make for a relatively affordable gift, and streaming services tend to get many new subscribers, spurning streaming hardware buys.
My advice: if you’re buying a dedicated streaming box, most should buy an Apple TV. Alternatively, if you are happy with your streaming life but have a few quibbles (like a missing service app on your setup), spend the bare minimum necessary to make your streaming experience tolerable. That latter scenario may mean spending nothing, bypassing existing hurdles by watching select content on a different device or casting from a phone (via Airplay or Chromecast) to your TV.
All other streaming options from Amazon, Google, and Roku are generally a substandard compromise. Yes, you’ll save a solid $80 to $100 in the short run. But you’re also shortchanging the longevity of the device, app availability and quality, and a host of other benefits unique primarily to Apple’s streaming box:
I’m a fan of my new Apple Watch Series 8, but it packs too much computer on the wrist. Thanks to WatchOS’s increasingly busy UI and burgeoning case size, it’s becoming a harder sell as a fashion accessory.
There was a time when Apple felt like they were making a genuine fashion play with the Watch; worn accessories project someone’s sense of style in a way a phone or tablet never could. The venerable tech company tried to market high-end “edition” watches from pricey materials, and the strategy flopped.
Since then, it feels like stereotypical Silicon Valley executives have overtaken Apple Watch’s design sensibility. These are decision makers drunk with the power of having everything a tap away and losing sight of what makes a watch distinctive and fashionable. They’ve copied the strategy for iPhone and iPad as they blew up in size: more icons, more widgets, more glanceable information. Complications overload the Apple Watch’s default watch face configurations. Symbols and text are everywhere, manifesting in more distraction than an aid.