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E3 2014: Day 00 press conferences highlights

I’ve said it before and will say it again here: Giant Bomb knocks out some of the smartest, funniest, and well edited coverage of E3 around. If you’re interested in the expo and have a half hour to spare (especially if you haven’t been heavily following news coverage like I have) it’s a wonderful recap on what’s happened so far. I’d expect a few more recap videos to hit the site later as well.

Microsoft and Sony at E3

The “day zero” E3 press conferences by the big two console manufacturers feel like a relic of the pre-digital era: largely predictable, bloated, expensive, and with a lot more emphasis on style and spectacle over details. Yet they’re still important to set the tone and general focus of the Xbox One and PS4 platforms over the next year. In that regard, both Microsoft and Sony had solid, if unspectacular, B grade efforts. Microsoft played it safe but remained extremely polished and focused in the process. Sony had some more interesting, diverse announcements but were marred by some poor pacing and presentation.

Microsoft

Judged strictly by presentation alone, Microsoft handily trumped Sony this year. To answer criticism from last year, they stayed laser focused on games. Though their briefing lasted over 90 minutes, it rarely dragged, with well-crafted transitions and trailers between the larger titles. Xbox head Phil Spencer was clearly on a mission to woo core gamers back to Xbox, and it did so by playing to traditional Xbox boilerplate: racing games, first person shooters, and fantasy medieval combat.

Yet even with a solid effort, Xbox’s exclusives felt underwhelming and almost completely unsurprising. Forza Horizon 2, Crackdown, Fable Legends and The Master Chief Collection are sequels or reboots on existing IP. They’ll likely be fun, but it felt like safe genre territory Microsoft has heavily covered in the past. Also, as more third party publishers go multi-platform, we’ll see Microsoft’s genre reboots overlapping with other publishers (e.g. Ubisoft’s The Crew in the same space as Forza Horizon 2, Bungee’s Destiny competing with Halo 5). Die hard Xbox 360 fans now have stronger reasons to make the jump to the Xbox One now versus last year. But without a clear exclusives victory on sheer numbers or originality, I don’t expect Microsoft to sway those on the fence between the Xbox One and PS4.

Sony

In contrast to Microsoft’s showing, Sony, at least on paper, presented a more interesting set of games. Their exclusives were fewer but packed serious punch: Grim Fandango is a classic, cult adventure game from famed designer Tim Schafer and was potentially the biggest surprise of the day. No Man’s Sky is a very unique, indie sci-fi darling and potentially more ambitious than any game shown at E3. Then there’s Bloodborne, a gory RPG from the creators of Demon’s Souls. Round that out with a few anticipated indie exclusives for 2014, most notably Hotline Miami 2, and Sony showed off an exclusive (albeit occasionally timed or console only) roster that was more diverse and daring than Microsoft. And Sony was able to go toe to toe with Microsoft on their own set of exclusive betas and DLC for a few big name AAA games—likely a reflection of Sony’s stronger momentum and sales heading into E3.

Almost all those news was revealed in the first hour. Then came a lackluster middle section that dragged with a scattershot focus and left viewers with more questions than answers. They hawked a graphic-novel TV series with only concept art to show; its ten minutes on stage killed the presser’s momentum. A firm date was set for an “open beta” for the Playstation Now streaming service but few details on games and pricing were offered. The Project Morpheus VR platform was glanced over while Sony’s Andrew House punched down at the Xbox’s Kinect. The PS Vita was mostly ignored; no bundle with the PS4, no price drop, and few standout games.

Moving forward

Overall, Sony’s presentation felt like a slightly larger missed opportunity compared to Microsoft, but neither side was particularly earth-shattering. One factor this E3 has made clear is that many hyped games have been pushed back well into 2015, so it’s unlikely Sony or Microsoft will have a big system seller on its hands this year. There are two notable exceptions: Destiny (a strong performance could overshadow the Halo series and thus help Sony) and The Master Chief Collection (which, if Halo fanatics show up in droves for, could help Microsoft close the gap.) Either way, it’s going to be fascinating to see how each company positions their consoles this holiday season. It’s smaller, intangible factors that could now make a deciding difference among those that haven’t jumped in this console generation.

Firebug 2.0

After what feels like an eternity in the web community, Firefox’s Firebug web debugger just released version 2. By now I’ve moved my development tools entirely to Chrome; their DevTools have continuously iterated and pushed the ball forward. But fans of Firebug should be happy. There’s a lot that’s been added, most notably code auto completion and console log grouping.

Bounce.js

All in one JS powered web app to rapidly generate fast cross-browser animations, written by web developer Joel Besada. It just came out today, but my first impressions are very positive. Instead of downloading a clunky, bloated Mac app for doing CSS3 animations, this feels a lot fresher and more lightweight. I was able to put together a fairly complex CSS3 animation quickly though I haven’t inspected the exported CSS in detail yet.

Does E3 still matter?

A few days away from the big E3 press conferences, Nathan Grayson over at Kotaku has mixed feelings and some nostalgia for what the event meant to him during his childhood. There’s also some good interviews with game industry veterans about the E3 of today: how it’s changed and whether it’s still relevant.

Are we all a little tired of shooting things in the face?

Mark Serrels, writing for Kotaku:

Just. Another. Shooter.

It feels like gamers, as consumers, are getting over shooting things in the face. And pretty damn soon I suspect they’ll become wary of paying for the privilege. It’s all just too familiar, too worn out. We need a new verb to enjoy. Once upon a time we jumped. We punched and occasionally kicked things. Then we mostly just shot things. We’ve been shooting things for too long. What will our new verb be?

This post indirectly supports yesterday’s editorial I wrote on Microsoft, Kinect, and the company’s big bet on AAA exclusives. In particular, another weakness of AAA games is their lack of flexibilty. With their huge budgets and often multi-year development cycle, they can’t easily adjust to changing consumer tastes.

Microsoft post Kinect

Where’s the Microsoft that hailed the Xbox One as the digital, “all in one” future of our living rooms? Now that the gaming console is available without Kinect, it’s a future that feels increasingly out of reach.

Granted, decoupling Kinect is a shrewd decision to spike sales and reach price parity with the PS4. And with fickle voice commands and a virtually non-existent Kinect gaming lineup, Microsoft hasn’t justified Kinect’s required bundling. Yet I’m worried this is a short term business call that could hobble the Xbox One in the long run.

With Kinect originally bundled with every Xbox One sold, Microsoft had a multimedia and convergence angle over the PS4. The accessory adds voice control, motion gaming, an IR blaster to control your cable box, Skype, interactive fitness classes and much more. While much of its ambition wasn’t realized on day one, the long term potential is enormous; it’s Microsoft’s trojan horse of a gaming console to win over a larger general public. If traditional core console gaming falls out of favor long term, Microsoft would be far better equipped to pivot with a Kinect attached to every Xbox.

Now without Kinect, the PS4 pulls ahead of the Xbox One in several tangible ways. First, raw performance, as evidenced by better frame rates and higher resolutions across several multi-platform titles. It’s a tiny, even negligible factor for every day consumers, but a potential selling factor among core gamers. Also the PS4 trumps Xbox on indie releases as well; Microsoft has been playing catch up with their ID@Xbox division, but their releases are less notable and diverse than Sony’s.

Finally, there’s the user interface, an underrated factor among a mainstream audience. While the PS4 “horizontal ribbon” style UI is a bit simplistic and lacks customization, it works effectively for launching games and tracking online activity. The XBox One’s comparatively complex UI was designed around voice for primary navigation; using just a controller is often awkward. Microsoft is claiming any controller navigation shortcomings will be addressed in future system updates but for now this puts a Kinect-less Xbox at a disadvantage.

In short, power, indies, UI and sales momentum all favor the PS4. What’s left are games. Microsoft will likely focus heavily, if not entirely, on gaming for their E3 keynote this year. They’re betting on their financial strength to shore up more first and third party exclusives than Sony.

Granted, exclusives have spiked consoles sales historically, most notably in the form of Wii Sports several years ago. This being 2014, I wonder if we’re in a changed gaming landscape. Like other forms of media, modern gaming user bases are now heavily fragmented across multiples tastes and platforms. I suspect big budget exclusives – the Halos and Mario Karts of the world – are losing their impact. Titanfall is a prime example; its twist on the multiplayer shooter genre was critically lauded upon release, but the game’s online community is far smaller and less active than the Battlefield and Call of Duty releases from previous years. The incentive for AAA publishers to go multi-platform has never been stronger: as budgets escalate, spreading a release among as many platforms as possible makes strong financial sense. Both the PS4 and Xbox One have similar, PC-like architecture which makes porting easier than previous console generations.

Even if exclusives are still the system sellers they once were, what if Sony comes out of this E3 swinging with a strong showing of their own? What moves does Microsoft have left?

It didn’t have to be this way. Perceptions of momentum aside, the Xbox One has time to catch up without gutting the Kinect this early; Xbox One sales, while significantly less than the PS4, are still strong with at least five million units shipped as of a month ago. The XBox One is even beating the original Xbox 360 sales by 76 percent when comparing each console’s first six months at retail. There are a lot of smaller, yet substantial actions to chase the PS4 on price; they could have packed in a few free games, a year of Xbox Live Gold, or just slashed the console’s price by $50.

Overall, the Xbox One could have been a device with a unique, even visionary ambition if Microsoft had stuck to their initial ambitions. However, sans Kinect, it’s a console without a strong voice and differentiator from its competition.

Can email be responsive?

Jason Rodriguez, writing for A List Apart:

Just like with responsive websites, there are three main components of a responsive email: flexible images, flexible layouts, and media queries.

The only difference between the web and email is in how these three techniques are implemented.

In email design, we have a limited subset of HTML and CSS at our disposal. We can’t rely on properties and values that designers use for responsive sites on the web; margins, floats, and ems don’t work in many email clients. So we have to think of workarounds.

Frankly before this post I considered “responsive” email as something of a lost cause. But there’s a lot of strategic, well explained code examples here that make me want to revisit the emails we regularly send out as part of our day job. At the very least check out Jason’s solution for flexibile images which has a very clean HTML and CSS-based solution.

Mad Men: “Waterloo”

Yes, Mad Men’s midseason finale was a week ago. But after an extremely busy week at work, I finally caught up to this A.V. Club review by Todd VanDerWerff and Sonia Saraiya and it’s incredible (spoilers for the episode below and of course in the post):

As aware as Mad Men is of the future—because it’s really about our present, told through the lens of 1960-1969—its characters are conscious of the past. Bert was a piece of that past—a piece laid to rest tonight, as astronauts did the unthinkable and miraculous. There is no moment that says the past is over more powerfully than the moon landing. And for this show, there is no more powerful moment that says the past is over than killing off Bert Cooper and selling his agency before his body is cold. Bert was the past, and now the show’s sense of past is gone. The future is now, as Cutler intimates to Roger—SC&P is becoming “the ad agency of the future.” And that means the next crop of people to die will be those characters currently left standing in the halls of the Time-Life building. Great moments have a way of boiling down to the exact same feeling—a dawning realization that outside of the hustle to stay alive, the only thing that is waiting for you, for sure, is death.

How we made The Last of Us’s interface work so well

A guest Kotaku post by Naughty Dog’s Alexandria Neonakis on UI design within one of the most critically acclaimed games from 2013. I love seeing how the interface changed over time. It’s an especially cool look considering how rarely we get behind-the-scenes access to AAA game design.